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Aug 27

Written by: Mark Lee
27/08/2008 11:14 

Do you recognise the following quote?

“Here is Edward Bear, coming downstairs now, bump, bump, bump, on the back of his head, behind Christopher Robin. It is, as far as he knows, the only way of coming downstairs, but sometimes he feels that there really is another way, if only he could stop bumping for a moment and think of it.”

It’s from the opening lines of “Winnie-The-Pooh” (by A.A. Milne).

Can you think of anything that you continue to do the same way you have always done it even though a casual observer might have good cause to question that approach and to suggest there might be a better way?

If you run your own practice you may be quite happy with the rate of growth or the lack of it. You may get a raw thrill from going into your office each day and love both what you do and the way your business operates.

Alternatively,  if you are honest with yourself, you may recognise that you are effectively just bumping down the stairs, bump, bump, bump because that is the only way you know to do things.

Last year I realised I was making a mistake, thanks to some very valuable feedback. It related to my mentoring and business coaching servies for accountants. I only have  lmited time available for this now that I run the Tax Advice Network but even so I had made it seem that my mentoring programme was only available to people in larger firms. In fact I am happy to mentor ambitious accountants in firms of any size, thsoe running their own practices and also those who work in business or for institutions of one sort or another. 

I revised my marketing literature to make this clearer. I can’t blame anyone else for my oversight. It was just me, bumping down the stairs. Mind you, my mentoring services are not cheap and I know that some smaller practitioners will not want to invest sufficiently in themselves to engage me.

What about you? Can you think of anything you do that you’re doing the way you’ve always done it even though it may not be the most effective or comfortable ways of doing things? Do you ever take time out? Do you ever MAKE time to work ON your business rather than just keep bumping along working IN your business?

If any of this resonates it’s upto you to do something about it.

I’m always happy to have a conversation with ambitious accountants who sense there may be some value in developing a relationship and engaging me as their mentor. Such conversations are always without prejudice and will not always lead onto anything further. We have to like the idea of working with each other, for starters!

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